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Release Topic: Entertainment

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Published on October 16, 2026 · Source: LEGO Group and Sanrio · PRCurrent summary
LEGO Group and Sanrio Announce Multi-Year Hello Kitty and Friends Partnership
The LEGO Group and Sanrio have announced a multi-year partnership to bring Hello Kitty and Friends characters into LEGO products. Their October 6 announcement says the first products are expected in 2027.
Topics: Entertainment

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